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    Apr 27, 2024  
2022-2023 Catalog and Student Handbook 
    
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2022-2023 Catalog and Student Handbook [ARCHIVED CATALOG]

MRT 1140 - Advertising

3 Credits

Purpose of advertising, aspects of social and economic influence on the overall marketing process, idea visualization, and the media plan, including the cost and results expected. Management planning and control of advertising. Offered (Spring)
   
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